FPEF STATISTICS

GENERAL INFORMATION:
SOUTH AFRICAN FRESH FRUIT EXPORTSfpef_apple
• Fresh fruit = 50% of SA’s agricultural exports
• SA = 2nd largest exporter of citrus
• Fruit types: citrus, pome fruit, stone fruit, table grapes, subtropical
• 2,63 million tons exported in 2014 to 87 countries
• Value = R26 billion ($2,4 billion)

HAVE YOU EVER WONDERED: “WHAT IF THE WORLD WOULD ONLY BE HALF?”


• Fruits and vegetables only within the season
• Unsatisfied needs will lead to unsatisfied consumers
• Empty shelves and wasted category space
• A lack of diversification in the product range
• No exchange of products between the Northern and the Southern Hemisphere to encourage trade and enable economic growth
• Imposed limits for a healthy diet
• One-sided nutrition due to a lack of choice

PPECB
• PPECB: Perishable Products Export Control Board
• Independent quality certification
• Cold chain management
• Food safety services
• Public entity mandated by DAFF
map_sa